Tag: ONDC
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Discovery by Design: ONDC and the Future of Being Found
What does discovery mean in an open network? This blog unpacks how ONDC enables buyers and sellers to find each other—across apps, without relying on central platforms. It explores how registries, gateways, and decentralized buyer and seller apps (nodes) work together to make discovery interoperable, inclusive, and infrastructure-led.
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ONDC’s Retail Traction Is Slowing – What Needs Rethinking
In recent weeks, ONDC has faced growing scrutiny. ONDC’s own data reveal a notable slowdown in retail traction. At the same time, a consumer survey by LocalCircles highlights persistent concerns around user experience and customer support. While these challenges are real, they are not unexpected in a bold, system-wide transformation like ONDC. As someone who…
SANDEEP MAHAJAN 